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Ecotourism Guidelines

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What is Ecotourism? 

"Environmentally responsible travel to natural areas, in order to enjoy and appreciate nature (and accompanying cultural features, both past and present) that promote conservation, have a low visitor impact and provide for beneficially active socio-economic involvement of local peoples."—World Conservation Union (IUCN)

Green Ecotourism logo.

Most tourism in natural areas today is not ecotourism and is not, therefore, sustainable. Ecotourism is distinguished by its emphasis on conservation, education, traveler responsibility and active community participation. Specifically, ecotourism possesses the following characteristics:

  • Conscientious, low-impact visitor behavior
  • Sensitivity towards, and appreciation of, local cultures and biodiversity
  • Support for local conservation efforts
  • Sustainable benefits to local communities
  • Local participation in decision-making
  • Educational components for both the traveler and local communities

Why is Ecotourism Important?

Increased tourism to sensitive natural areas without appropriate planning and management can threaten the integrity of ecosystems and local cultures. The increase of visitors to ecologically sensitive areas can lead to significant environmental damage. Likewise, local communities and indigenous cultures can be harmed in numerous ways by an increase of foreign visitors and wealth.

However, this same growth creates significant opportunities for both conservation and local communities. Ecotourism can provide much-needed revenues for the protection of national parks and other natural areas -- revenues that might not be available from other sources.

Additionally, ecotourism can provide a viable economic development alternative for local communities with few other income-generating options. Moreover, ecotourism can increase the level of education and activism among travelers, making them more enthusiastic and effective agents of conservation.

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Nebraska Business Development Center

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