Capstone Cup Challenges UNO Seniors to Solve Real Business Problems
- published: 2024/12/12
- contact: Bella Lockwood-Watson - Office of Strategic Marketing and Communications
- email: unonews@unomaha.edu
What’s Happening:
As the end of the Fall 2024 semester draws near, students from the University of Nebraska at Omaha’s (UNO) College of Business Administration (CBA) are not just focusing on final exams, but also on a hands-on experience that puts their academic learning to the test by facing real-world business challenges.
Why it Matters:
The Capstone Cup is a highlight for graduating seniors, offering them the chance to work directly with local businesses in the Omaha-Metro area.
Integrated within the Corporate & Business Strategy course, this semester-long event allows students to apply their strategic knowledge to solve pressing business issues, giving them a unique opportunity to make a tangible impact on the community.
Over the course of several months, teams conduct extensive research, analyze business challenges, and develop strategic solutions. The process culminates in a series of poster presentations where students showcase their insights and demonstrate how their recommendations align with the real-world needs of their business partners.
By working alongside local professionals and receiving feedback from industry experts, students are equipped with the tools and confidence they need to navigate the complexities in the business field.
What They’re Saying:
- "What I really love now is that they’re working with local businesses. They can really have an impact on the local community and make thoughtful recommendations to real companies." - UNO alumni and Capstone Cup judge Cortny Tyler, who’s been coming back since 2021 after participating in the competition as a student in 2019.
- "It was super useful. I think it’s a really good experience to meet a new group of people and start working together, which you may do in a lot of business settings. It feels like real job experience." - Bridgette Davis, UNO senior majoring in Banking and Financial Markets.
What’s Next:
The Capstone Cup continues to be a key element in UNO’s commitment to preparing students for the workforce. CBA students leave the competition with practical skills and real-world experience, ready to face the challenges of today’s business landscape.
Congratulations to the Fall 2024 Finalists:
1st Place
Team 3: Farm Bid Mavericks
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Hannah Bro, Business Finance
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Kristin Maddux, Marketing
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Lauren Richter, Accounting
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Kelli Smith, Management & Leadership
2nd Place
Team 18: Full Metal Strategists
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Saja Al Maawali, Supply Chain Management
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Sierra Mann, Marketing
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Mason Michaelis, Investment Science and Portfolio Management
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Rafael Perez, Sales
3rd Place
Team 13: BNEB Solutions
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Barbara Balan, International Business
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Bridgette Davis, Banking and Financial Markets
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Eli Dunham, Business Analytics
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Nick Wiebelhaus, Entrepreneurship
Finalists
Team 8: Certified Group of Strategic Trend Setters
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Carissa Gottschalk, Human Resource Management
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Taylor Richard, Marketing
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Shelby Rinehart, Legal Studies
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Gabe Zurek, Business Finance
Team 13: BNEB Solutions
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Barbara Balan, International Business
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Bridgette Davis, Banking and Financial Markets
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Eli Dunham, Business Analytics
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Nick Wiebelhaus, Entrepreneurship
Team 22: Forge Force
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Aman Alahi, Real Estate and Land Use Economics
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Julia Bodwell, Accounting
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Noah Heldt, Human Resource Management
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Caitlin Killough, Sales
Team 3: Farm Bid Mavericks
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Hannah Bro, Business Finance
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Kristin Maddux, Marketing
-
Lauren Richter, Accounting
-
Kelli Smith, Management & Leadership
About the University of Nebraska at Omaha
Located in one of America’s best cities to live, work and learn, the University of Nebraska at Omaha (UNO) is Nebraska’s premier metropolitan university. With more than 15,000 students enrolled in 200-plus programs of study, UNO is recognized nationally for its online education, graduate education, military friendliness and community engagement efforts. Founded in 1908, UNO has served learners of all backgrounds for more than 100 years and is dedicated to another century of excellence both in the classroom and in the community.
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