The Fine Print: How to Effectively Take Advantage of Your Socio-Economic Status

Educational. Fast-paced. High-energy. Thought-provoking. You don’t win contracts because of your status. You win because you successful communicate the value of your solutions. In this session, you will learn how to successfully focus on the value of what you sell and softly communicate your socio-economic status for competitive advantage. Presented by Joshua Frank, Managing Partner at RSM Federal.

Learning Objectives:

• How to “softly” communicate your status, differentiate from the competition, and facilitate a perception of corporate maturity

• How to communicate quantifiable and qualifiable metrics that focus on the value of your solutions

• Learn a step-by-step process for introducing yourself, your company, and your solutions that will differentiate and communicate increased corporate maturity

• How to communicate your socio-economic status in marketing, digital and print

About Joshua Frank:

Managing Partner at RSM Federal, Mr. Frank is author of multiple Amazon bestsellers including An Insider's Guide To Winning Government Contracts – Real World Strategies, Lessons, and Recommendations, Game Changers for Government Contractors, and The Government Sales Manual. As a result of these strategies, Mr. Frank has been honored with SBA’s award for Veteran Business of the Year; Industry Small Business Advocate of the Year by the Society of American Military Engineers (SAME); Top Business Advisor of the Year by Small Business Monthly; and in the fall of 2021, Mr. Frank was inducted into the Government Sales Hall of Fame with a Lifetime Achievement Award.

VIRTUAL EVENT ONLY: Attendees will be emailed a link to the webinar prior to the event.

REGISTER TODAY